Wanted Analytics tells us some interesting news as the holiday season and specifically “Black Friday approaches: “According to a Wall Street Journal article this week, employers are seeking to recruit executives with e-commerce skills. In today’s digital marketplace, many companies – especially retailers – are developing strategies to grow online sales and compete with the “web giants.” In this blog, we took a look at the volume of job ads that include e-commerce requirements to see what hiring demand looks like.
First of all, demand has been strong in 2011, reaching a 4-year high in May with more than 9,500 jobs posted online. Since then however, demand has declined slowly. In October, Recruiters placed about 6,000 new job listings that included e-commerce skills, up 26% year-over-year. There were about 1,300 employers that included e-commerce specifications in their job ads during October. (In comparison, there were about 1,100 employers advertising for these skills in October 2010.) Some companies that placed the most ads with e-commerce specifications included Deloitte, AT&T, IBM, Amazon, Macy’s, Microsoft, and Staples.
Hiring Demand for E-Commerce Skills – 4 Years
It isn’t surprising that many of the jobs being posted are for various tech and developer positions. In fact, 56% of the jobs during October were for tech positions – with Web Developers, Computer Systems Analysts, and Software Engineers (applications) at the top. Other commonly advertised jobs were for Marketers, Management Analysts, Market Research Analysts, Accountants, Graphics Designers, and Customer Service Representatives. Even some job ads for Recruiters included requirements for past experience with sourcing for e-commerce skills.
Recruiting conditions in different locations will vary, since hiring demand and talent supply changes from city to city. For example, the highest growth in demand was seen in Pittsburgh, Houston, Charlotte, and Cleveland – all of which experienced triple digit year-over-year growth in ad volume. Of these cities with high growth, our Hiring Scale™ shows that Recruiters in Pittsburgh are likely to see the most difficult recruiting conditions. The talent pool in this area consists of about 18 potential candidates in the workforce for every job advertised, which is lower than the national average of 24 candidates. Recruiters in Pittsburgh also keep job ads online longer, with an average posting period of 44 days.